Building NEW KOL Relationships in a Virtual Environment
Learn how to engage virtually with KOLs based on insights gathered from surveying 475 KOLs across 21 specialties.
Discover how to get the most out of virtual KOL engagements
In a recent survey, 82% of KOLs pointed out that their most preferred method of communication is email and 55% prefers video. Scheduling virtual engagements with KOLs, however, is not as straightforward as it sounds which is why this training will provide you with the tactics to engage with KOLs virtually in an effective manner.
This one and a half day workshop is designed specifically with the needs of MSLs in mind and offers participants an in-depth look at scientific papers and the tools used to evaluate them. Covering everything from the types of scientific literature to comparing clinical trials, this workshop will help MSLs engage with scientific papers and extract the information they need to discuss evidence-based medicine with KOLs and physicians.
Facilitators will present background information and important strategies for gathering, organizing, and evaluating information from papers. A variety of challenging activities will activate this knowledge and promote thoughtful and critical discussion. The participants will have the opportunity to work with papers to practice the critical thinking skills necessary for giving KOLs and physicians information that is relevant, useful, and accurate.
Workshop Topics include:
- Five Characteristics of Most Memorable + Productive Virtual Meetings
- Facilitation and Moderation in 1-on-1 vs. group meetings
- Rehearsal and Preparation
- Strategic Execution
- Convincing KOLs to Engage Digitally
9:00 – 9:15 Welcome, Objectives, and Introductions
9:15 – 10:00 Presentation: Clinically relevant literature
10:00 – 10:45 Activity: Anatomy of a clinical trial papers
10:45 – 11:00 Coffee Break and Networking
11:00 – 11:45 Presentation: Crash course in clinical trials
11:45 – 12:30 Activity: Clinical Trials from the ground up
12:30 – 1:30 Lunch
1:30 – 2:15 Presentation: Dissecting a clinical trial paper
2:15 – 3:00 Activity: Extract the facts
3:00 – 3:15 Coffee Break and Networking
3:15 – 4:00 Presentation & Activities: Statistics and data visualization 101
4:00 – 4:45 Presentation: Assessing the value of a paper
4:45 – 5:00 Wrap Up
9:00 – 9:15 Activity: From papers to practice
9:15 – 10:30 Presentation: The problem of comparing clinical trials
10:30 – 10:45 Coffee Break and Networking
10:45- 11:30 Activity: Exploring the pitfalls of comparing clinical trials
11:30 – 12:00 Summary and final discussion
One of the unique aspects of this training is the ability for you to receive multiple tools to help you engage virtually with KOLs.
After completing this workshop, participants will be able to:
- Define the goals of memorable and productive interactions with external experts executed virtually
- Understand the different categories of digital interactions with experts and their corresponding characteristics
- Describe specific advantages and opportunities real-time digital or virtual meetings with external scientific experts or key opinion leaders (KOLs) offer vs. live meetings
- Describe key challenges and disadvantages or digital meetings vs. standard, routine face to face interactions
- Understand specific behavioral, strategic, and technical solutions to address challenges of digital meetings
- Learn techniques to convince KOLs to set up virtual engagements
- Describe which techniques/tactics work for obtaining virtual engagements with a KOL or other HCPs
- Describe other ways to demonstrate value to KOLS as a result of COVID-19
- Explain additional ways/opportunities to support KOLs and HCPs as a result of COVID-19
- Develop a systematic preparation plan that involves strategy and technology to increase the likelihood of engaging external scientific experts/KOLs in virtual/digital interactions efficiently
- Implement specific techniques to apply during digital meetings
- Learn tips on following up on digital meetings to cultivate digital relationships with key stakeholders over time
- Understand how to address external experts’ particular short-term and long-term needs during meetings
- Learn specific tips of facilitating as well as moderating one-on-one or group digital meetings
- Learn how to replicate your growth and success of facilitating and moderating digital meetings through rehearsal, strategy, and technology
- Define metrics of performance success and growth of your digital meeting engagement
Who Should Attend?
This program is open to any MSL or MSL leader interested in gaining new skills and a foundational understanding of how to critically evaluate research papers.
- Recently hired MSLs
- Experienced MSLs interested in additional training
- MSL Managers
- MSL Trainers
- Those interested in understanding the different types of scientific papers and the tools used to evaluate them
- Those who want to be successful in engaging with scientific papers and extracting the information they need to discuss evidence-based medicine with KOLs and physicians
Date & Location
This program will take place at the Raleigh Marriot City Center, which is located 20 minutes from Raleigh- Durham International Airport.
Address: 500 Fayetteville Street – Raleigh, North Carolina 27601 US
The hotel is just a 20-minute taxi ride from the RDU (Raleigh/Durham) airport. We also recommend using Uber as it is very easy to get from the airport (they have a pick up spot) – is hassle free and less expensive.
- Special Hotel Discount Rate of $199 per night
- You will receive a hotel reservation link in your registration confirmation email
Shortly after completing the initial registration and payment, you will receive a confirmation email with instructions to reserve your hotel room and other details about the program.
Training Event Schedules
The How to Critically Evaluate a Research Paper One Day Live program is subject to change without notice based on minimum attendance requirements. Please check session’s schedules frequently. The MSL Society may cancel scheduled classes up to three (3) days prior to the scheduled start of the event if certain attendance minimums aren’t met.
A cancellation or postponement of a scheduled online training date made within five (5) days prior to the scheduled training will be refunded 100% of the registration fee. If a cancellation is requested less than 5 days prior to the scheduled training, we can transfer your registration to a future session, however, no refund will be issued.
“This training is like a behind the scenes understanding on what is going on by those reviewing your application, it’s insightful and will help you develop a competitive advantage in your career pursuit…“
This is the type of training and information that all new MSL candidates should have before they apply to a position. As an MSL recruiter, so many of the candidates I review have many of the skill set pieces that they need to successfully go after a MSL position but they do not know how to construct a persuasive overall case for their candidacy. This webinar helps them understand the key skills they need to become an MSL (scientific/therapeutic, and presentation/collaboration)and how to build upon areas they may need to upskill. Lastly, how to network, where to network and why you are networking is critical to the process and Dr. Dyer and his outside contributors from industry round out an insightful understanding how to compete for these highly sought after positions. This training is like a behind the scenes understanding on what is going on by those reviewing your application, its insightful and will help you develop a competitive advantage to your career pursuit.
I attended the MSL training virtual course ‘How to become an MSL’ on July 31st. This was a great presentation and provided extremely helpful advice and real examples; information I can apply in succeeding in my own MSL role. I especially liked how ALL participants questions were answered by one of the experts and Samuel did a fantastic job of grouping the questions and also facilitating the session. Thank you for the insights, I look forward to reading Samuel’s book!
After listening to three MSL trainers and managers from different companies talk about what they like in candidates, I can now approach my search efforts with more clarity and confidence. Thank you Sam for facilitating the Become a MSL webinar. Thank you to everyone at MSLS for providing this great resource. This an easy way to learn more about the MSL role!
This online training session was very informative for aspiring MSL candidates. It was presented well and was direct in terms of what MSL hiring managers look for in a successful candidate during the hiring process. All of the speakers were MSL hiring managers at one point in their career and shared their expertise in the field. They gave very thoughtful and direct advice on how to break into the MSL field. I would recommend this training session to anyone who is interested in a career as an MSL.
Online training on how to become a medical science liaison was very helpful. During the training you get recommendations from hiring managers who have been in the MSL field and have been hiring MSLs for many years. The training also lays out how the CV should be and what kind of questions can be expected during an interview process, all this in the comfort of your own home. Thank you Dr. Dyer and the rest of the hiring managers for your valuable input.
Very informative and practical advise from hiring managers and Dr. Dyer ! I would highly recommend this training session to aspiring MSLs. The program covers all essential topics along with a very useful Q and A. Questions from participants were answered with multiple standpoints. Thank you Dr. Samuel Dyer and MSL Society !
I would recommend this training session to any one who is interested in MSL as a carrier path. The program covered essential topics along with Q and A simultaneously. All my specific questions were answered from multiple standpoints. At the end of the workshop you will be able to self evaluate your strengths and weaknesses along with guidance/ resources to overcome hurdles. Appreciate your efforts !
Great webinar with lots of tips on how to break into the MSL field. Samuel Dyer and Linda Traylor, PhD were especially helpful in directly addressing questions from participants. Would recommend to all who are considering a career as an MSL.
Very informative webinar! I encourage others who are looking to break into their first MSL role, especially those who do not have any clinical background, to sign up for this webinar. Special thanks to Dr. Samuel Dyer, Dr. Linda Traylor, and Dr. Elizabeth Kupferer for their time and insights.
The training session was very helpful. The information Dr Dyer, Dr Kupferer and Dr Traylor share is invaluable. The session was really insightful, informative and dynamic. I highly recommend taking it! Thanks again to all of those involved for organizing it!
The on-line MSL introductory course was insightful with key speakers full of information and guidance. All my questions were addressed and followed up. The course provides you with the necessary resources and contacts to start your transition into becoming a MSL. Great audio-visual presentations and key slides summarised important aspects of the MSL “mind-set”. Many thanks to Dr Dyer, Dr Williams, Dr Kupferer and Dr Traylor for an invaluable session.
The online webinar was well organized and packed a lot of information in those 4 hours. Drs. Samuel Dyer, Michael Milane, Jennifer Williams and Linda Traylor, PhD, went through the process of getting the first MSL position. I was initially hesitant to take this course but I’m really glad I did as it clarified/provided useful information. This webinar moves at a fast pace but they still had time to answer all my questions. I can’t wait to receive the copy of Dr. Dyer’s book and put into practice what I learned. That was very helpful.
I would like to thank Sam and his team for the training session and congratulate them as well for such wonderful training. It was very illustrative and clarifying for me and the quality and rhythm of the presentation was impeccable. Sam, I thank you in advance as well for your book, I’m sure it will be a great and useful reading too and I look forward to network through this and other forums with my “virtual” classmates from Saturday and other MSL professionals and be able to have discussion and share our comments experiences and professional experiences. Feel free to contact me and you can access my email and phone through my profile page in the MSL site. Thanks again!!!
I just completed the online session “Become a Medical Science Liaison” and found it extremely informative and helpful. This session is a must for anyone who is considering a transition into the medical science liaison field. It provides many concrete steps that one must take in order to become successful. Thank you Drs. Dyer, Kupferer, Milane and Williams for your time and expertise.
I found this training an excellent introduction to the MSL role. With several highly experienced panelists, participants learned about the key competencies of an MSL as well as great tips on how to break into the industry.
The online training is a great learning experience for aspiring MSL candidates. The four highly regarded MSL hiring managers present topics from unique perspectives to help educate and inform candidates about the MSL role. This is a well-balanced opportunity to learn more about the position and I highly recommend taking full advantage of this program.
Direct, insightful, practical. It was the perfect refresher/supplement to the 3-day live training. And I enjoyed hearing everybody’s voices – it was like an encouraging reunion with four dedicated MSL mentors. Thank you for making yet another invaluable resource available online!
I read the MSL career guide some time ago and found it very insightful! Today’s webinar was exciting, helpful, incentive and extremely direct and clear. The speakers enjoyed sharing advice and went on patiently answering ALL of the participants questions. I really appreciated their passion and will to help aspiring MSLs detangle their way to Pharma! Highly recommendable! Special thanks to Samuel Dyer, Cherie Hyder, Douglas Yau, Ph.D, MBA, and Jeff Kraemer Keep up the good job!
I enjoyed participating in the “How to become an MSL Online Training”. It was very informative and the speakers answered all of the participants questions. A great educational tool for aspiring MSLs!
I am finishing up my PhD in neuroscience, which I started 4 years ago. During this period I gained a vague understanding that there is possibility for me to marry my love of hard core science with being a communicator in a section of the pharmaceutical industry called Medical Affairs. One day I was lucky enough to come upon the “Medical Science Liaison Career Guide” book (an amazon best seller) and through that I was introduced to the Medical Science Liaison Society (MSLS), as well as its resources. This included the “Become a MSL” webinar training session and the “MSL Candidate Presentation and Communication Skills Certificate Program”. I recently attended the “ Become a Medical Science Liaison” webinar training and it was fruitful for me!
I was pleasantly surprised with the level of detail about MSL role and the tools provided to become successful. In a few words-valuable guidance, concise answers, excellent presentation, an”eye-opener” for the aspiring MSLs. I feel more confident to continue my job search and how to present myself. I highly recommend the online class!
The online training program by MSLS is just the spark I needed to jumpstart my resolve and get me working towards the goal of landing my first MSL role.